Modern.tech Names Jonathan Marchetti as Chief Marketing Officer

By Modern.tech | March 24, 2025

Denver, CO – Modern.tech today announced the appointment of Jonathan Marchetti as Chief Marketing Officer (CMO). With an extensive background in marketing, brand strategy, and data-driven customer acquisition, Marchetti joins Modern.tech to elevate the company’s long-term marketing strategy. 

Marchetti joins the team after a decade of growth marketing within the retail and technology sectors, most recently with Wayfair Professional. His experience spans diverse initiatives including brand and business development, lead acquisition, promotions management, email marketing, and product marketing, spearheading initiatives that have led to tens of millions of dollars in revenue growth. 

“I’m thrilled to begin this journey with Modern.tech, bringing a forward-thinking growth mindset to their suite of brands & clients,” said Jonthan Marchetti. “The opportunity to return to the world of entrepreneurial curiosity and build our marketing business unit from the ground up is energizing, and I can’t wait to apply my experience to both the team and our clients.” 

Marchetti is an alumnus of Babson College’s prestigious eTower entrepreneurship community, bringing with him firsthand experience building and advising businesses of all sizes on achieving growth at scale, making him the ideal candidate to lead Modern.tech’s clients from zero to one. 

“Jonathan’s proven track record for managing brands at scale combined with his formidable entrepreneurial experience make him the perfect fit for Modern.tech and our clients,” said Andrew Coca, CEO of Modern.tech. “We are elated to welcome him to our leadership team and excited to take our brand and marketing initiatives to the next level.”

 

About Modern.tech
Modern.tech is a leading professional services firm specializing in building and scaling software products, collaborating with both emerging startups and established giants. Software products built by Modern.tech are in use by over 25 million people in over 150 countries and have processed over $100 million in revenue for clients.