Transforming Doorify MLS: A Technological Leap

Doorify MLS

Doorify MLS is a Multiple Listing Service (MLS) serving over 15,000 REALTORS® across 16 counties in North Carolina's thriving Raleigh/Durham and Research Triangle Park areas. The company is renowned for its growth, innovation, and commitment to transparency in the real estate landscape.

The Story

Stifled Growth and Innovation

In late 2022, Doorify MLS hit a turning point. Relying on a single vendor for both software integrations and data distribution created a bottleneck that stifled their ability to innovate and grow. This dependence put their ambitious plans for expansion and technological progress at risk. On top of that, their systems didn’t meet the Real Estate Standards Organization (RESO) certification standards, falling behind on the path the industry was headed.

The Solution

Creating an Independent Future

Doorify MLS set out to overhaul its technology with a clear objective: reduce dependence on individual vendors to eliminate bottlenecks and minimize risks. They aimed to give their members more choice by enabling their back-end data to work seamlessly with different MLS software front ends. Doorify MLS envisioned a solid foundation for future growth, data sharing, and collaboration opportunities.

Building a Solution from the Ground Up

We set out to develop a RESO Web API that could both deliver and receive data in the industry-standard format. It enabled seamless two-way communication, allowing data to flow smoothly between systems.

By integrating the RESO Data Dictionary, we standardized data fields across platforms, making data entry, storage, and retrieval consistent and reliable. This way, Doorify MLS’s system worked effortlessly with a variety of MLS software front ends, giving users the freedom to choose their preferred interface without losing functionality or data integrity.

The Result

The First MLS Certified on both RESO Standards

A pivotal aspect of the project was guiding Doorify MLS through the RESO certification process for both the Web API Core and Add/Edit standards. This established Doorify MLS as the first MLS with in-house technology certified on both standards.

An Empowered MLS Ready for the Future

With Modern.tech's expertise, Doorify MLS successfully transformed its technological landscape. By eliminating single-vendor dependence, we reduced the organization’s risks and increased their ability to innovate, grow, and serve their members.

By the end of the project, Doorify MLS had achieved consistent data handling and enhanced data quality, streamlining data feeds to brokers, agents, and vendors through their new RESO-compliant API.